Discover the #1-Selling Tractor Brand in the USA for 20 Years Running*
Explore Tractors
Established in 1916.
Service Motor Company is an authorized dealership for Case IH®, Kubota®, and Case CE, proudly serving the areas of Dale, Fond du Lac, Green Bay, Seymour, Stevens Point, and Wausau in Wisconsin. We offer an extensive inventory of both new and used farm, construction, and lawn care equipment. When you decide to invest in a new tractor or used machinery, our friendly and knowledgeable teams in sales, financing, service, and parts are here to ensure that your experience is exceptional—from helping you choose the right equipment to providing ongoing maintenance and customization. Our goal is to build lasting relationships with our customers by delivering the best customer service possible.
Explore Tractors
0% available OR Save Up to $5,000. 1st Maintenance interval included free.*
0% available OR Save Up to $3,500. 1st Maintenance interval is free.*
0% available OR save up to $2,500. 1st Maintenance interval included free.*
0% available OR Save Up to $3,500. 1st Maintenance interval included for free.*
$0 Down, 1.99% A.P.R. for up to 48 Months or Save $100 on your new Z400 Series Mower!
$0 Down, 0% A.P.R. for up to 36 Months or Save up to $12,000 on Construction Equipment!
$0 Down, 2.99% APR for 36 Months on SIDEKICK RTV-XG850!